Robson Liang
Founder |Justice of the Peace New Zealand

Robson was born in China. He grew up and was educated there before moving to Australia as an overseas student in 1990. In 1993, he migrated to New Zealand to live and work while continuing his postgraduate studies, earning a qualification in Business Studies from Massey University. He found his path in life in this beautiful country and is now the proud father of three successful Kiwi children. As a Licensed Immigration Adviser, he is not only an experienced business and investment adviser but also a successful investor and philanthropist.

In 1998, Robson established International Education Fund (IEF) Ltd. in Hong Kong, later relocating back to New Zealand in 2021. As a professional and experienced immigration consultant specializing in investor migrants, he has assisted countless business and skilled migrants in successfully settling in New Zealand. Under his leadership, IEF collaborates with nearly all schools across New Zealand, focusing on international marketing and recruitment. His work has also helped numerous qualified international students obtain valuable New Zealand qualifications and transition to permanent residency.

Leveraging his expertise and extensive global network, Robson has played a pivotal role in promoting New Zealand as a prime destination for education, settlement, investment, and sports & travel. His efforts have facilitated international cultural exchanges and investment collaborations. He is also passionate about helping Kiwi businesses expand offshore while attracting foreign investments into New Zealand.

With a wealth of experience in the ethnic business sector, Robson has investments spanning multiple industries, including education projects, commercial property investment, residential property development, financial lending, and clean energy technology.

Robson’s leadership extends beyond the business sector into public service and community engagement. In 2005, he was appointed as a Justice of the Peace for New Zealand, actively contributing to both ethnic and mainstream communities. His commitment to fostering bilateral relations is further reflected in his role as a Business Advisor to the Mayor of Auckland, a Member of the Auckland Rotary Club and Northern Club, and a Director of the Zhuhai International Friendship Committee. Additionally, he is a Consultant for International Friendship with Sichuan Province and a Member of the Sister City Association of New Zealand, supporting international partnerships and exchanges.

Before establishing IEF, Robson founded Hong Kong First Telecom Ltd., which was honored as the exclusive Hong Kong sponsor for the Beijing 2008 Olympic Games Bid Committee.

As a distinguished Chinese representative in New Zealand, Robson was featured in The Stories of Successful Chinese People Overseas (New Zealand Volume), published by the New Zealand International Chinese Publisher, a testament to his outstanding contributions and high recognition by society.

His extensive involvement in business, education, investment, and community service underscores his dedication to strengthening New Zealand’s international ties and fostering opportunities for both local and international communities.

In Memory of David McGregor
(August 1946- December 2023) Chief Legal Advisor | Legal Counsel

David was IEF’s chief legal advisor, assisted IEF in handling various cases. David was a barrister and had been engaged in legal business since 1970. He served as the legal counsel for the Auckland government, many companies and schools and participated in the writing of immigration law in New Zealand. He holded 50 years worth of valuable experience.

As a New Zealand licensed attorney, David was also the president of Worldwide Leisure and Brigadier Tours Ltd. Furthermore, he was a partner and president of Bell Gully Law Firm, the chairman of three leading law firms, and a serving judge.

David leaded the IEF legal team and actively and effectively promotes and resolves important project cases.

Mandy Liang
Co-Founder | Chief Education Advisor

Mandy has over 20 years of experience as a senior education consultant and has successfully designed study programs for more than 5,000 students and families. With a focus on pastoral care and life guidance, she understands the passions and goals of parents and children and guides them into courses that best suit their interests. She provides a sense of security to foreign students and eases the potential worries of parents.

Mandy cooperates with New Zealand Universities, vocational colleges, primary and secondary schools, and private schools and connects them with IEF’s student service team to see that international students receive the best care and guidance from IEF’s team.

This image has an empty alt attribute; its file name is Screen-Shot-2020-06-19-at-11.48.54-AM-1.png

Ruby Ho
Chief Immigration Advisor |Head of Hong Kong Office

Ruby is based in Hong Kong and graduated from Hong Kong Baptist University. Since joining IEF in 1997, she has now become the head of IEF’s Hong Kong Branch

Ruby edits and publishes 8 issues of “Encyclopaedia of Studying in New Zealand”, which contains important information which facilitates Chinese students in studying and living in New Zealand.

Ruby was the first Hong Kong citizen to obtain a New Zealand immigration license (license number 201000630). With extensive experience, she has successfully processed tens of thousands of immigration applications. Her deep understanding of New Zealand’s immigration policies and familiarity with Hong Kong and Chinese markets make her an invaluable member to the IEF team.

Ella Wang
Senior Immigration Advisor

Ella immigrated to New Zealand in 2002 and obtained a conjoint degree and a master’s degree at the University of Auckland. Since joining IEF in 2012, she has successfully processed various types of visa applications. With outstanding knowledge in both the New Zealand education system and immigration policy, Ella became a licensed immigration adviser in 2018 (license number 201800783). She is particularly experienced in temporary visa applications, skilled residence, and the family residence category.

Maggie Li
Senior Education Advisor

Maggie graduated from Auckland University of Technology with a bachelor’s degree in business administration. Following graduation, she worked as a consultant for studying abroad and has been with IEF for over 8 years. Adhering to the attitudes of professionalism, meticulousness, quick responses and prioritising quality, Maggie provides high-quality consulting services to over 3,000 international students.

With excellent communication skills, in-depth and analysis of unique customer needs and a wide understanding of schools and education systems at all levels in New Zealand, Maggie tailors the best study abroad program for each individual client to help them achieve academic success.

James Wen
Chief Administrative Officer

James graduated from the Sun Yat-Sen University in Guangdong in the 1980s and later obtained an undergraduate degree in IT from Wollongong University in Australia. He has extensive business management experience as he moved to New Zealand in the early 1990s and started his own business

Since joining IEF in 2009, he has become an indispensable member. His ability to speak fluent English, Cantonese and Mandarin as well as serving technical team support, business cooperation and maintaining the administrative logistics has led IEF to continue seamless business development and team expansion.

This page is also available in: 简体中文